Role
Lead Designer
Overview
As part of the Bluey brand team, I created large-format banners, online assets, print ads, and packaging design to support the brand’s global expansion.
My Contribution
• Designed digital and print marketing materials.
• Created packaging and large-format visuals for promotional campaigns.
• Developed brand assets for use across multiple platforms.
• Created packaging and large-format visuals for promotional campaigns.
• Developed brand assets for use across multiple platforms.
Key Highlights
• Strengthened Bluey’s brand identity in global markets.
• Ensured consistency across packaging, advertising, and digital media.
• Contributed to one of the most beloved children’s brands worldwide.
• Ensured consistency across packaging, advertising, and digital media.
• Contributed to one of the most beloved children’s brands worldwide.
Software used
Adobe Illustrator, Photoshop, InDesign