Role
Lead Designer
Overview
Developed alternative evergreen assets for Doctor Who, offering new visual styles to brand licensees.
My Contribution
• Created a unique set of character illustrations.
• Developed trend-driven brand assets.
• Designed art guides used for merchandising and promotions.
• Developed trend-driven brand assets.
• Designed art guides used for merchandising and promotions.
Key Highlights
• Expanded Doctor Who’s brand flexibility with fresh artwork.
• Encouraged new licensing opportunities through visual innovation.
• Strengthened Doctor Who’s merchandise appeal.
• Encouraged new licensing opportunities through visual innovation.
• Strengthened Doctor Who’s merchandise appeal.
Software used
Adobe Illustrator, Photoshop, InDesign