Role
Design Director
Overview
A new brand identity for The Whisky Stock, a company that celebrates whisky collecting,
tasting, and ownership.
tasting, and ownership.
My Contribution
• Led the rebranding and identity development.
• Managed a team of four designers.
• Designed a suite of brand icons and promotional materials.
• Managed a team of four designers.
• Designed a suite of brand icons and promotional materials.
Key Highlights
• Transformed the brand into a premium whisky experience.
• Developed detailed brand guidelines for consistency.
• Enhanced customer engagement through refined visual storytelling.
• Developed detailed brand guidelines for consistency.
• Enhanced customer engagement through refined visual storytelling.
Software used
Adobe Illustrator, Photoshop, InDesign